Effective Date: 24-08-2025

Shri Sai Boutique (“we”, “us”, “our”) operates this e‑commerce website to sell sarees and related products. This Privacy Policy explains what personal data we collect, how we use it, whom we share it with, and your rights. By using our website, you agree to this Policy. If you do not agree, please discontinue use.

1) Who We Are

2) What Data We Collect

  • Identity Data: name, username, order ID.

  • Contact Data: billing/shipping address, email, phone.

  • Order & Transaction Data: items purchased, price, discounts/coupons, payment status/method, COD eligibility.

  • Payment Data: tokenized payment references, masked card details, UPI VPA, authorization IDs, and refund IDs processed via our payment gateway (Cashfree); we do not store full card numbers, CVV, or UPI PINs.

  • Technical & Usage Data: IP address, device and browser type, OS, referral URLs, session logs, pages viewed, time on page, clickstream, approximate location.

  • Marketing & Communication Data: preferences for receiving marketing, survey responses, reviews/ratings.

  • Support Interactions: emails, chat transcripts, call logs.

  • Optional Data: wishlist items, saved addresses, account profile fields you choose to provide.

3) How We Collect Data

  • Directly from you: when you browse, add to cart, create an account, place orders, pay, contact support, or post reviews.

  • Automatically: via cookies, pixels, SDKs, and server logs.

  • Third parties:

    • Payment processing and fraud prevention partners (e.g., Cashfree and its banking partners).

    • Analytics and advertising partners.

    • Logistics/courier partners for delivery and returns coordination.

4) Why We Use Your Data (Lawful Purposes)

  • To operate our website and provide services (account, cart, checkout, order fulfillment).

  • To process payments, refunds, and reconciliation through Cashfree and partner banks.

  • To arrange delivery, returns, exchanges, and service communications (order updates, invoices).

  • To manage customer support and resolve disputes/chargebacks.

  • To personalize content (e.g., recommendations like New Arrivals/Bestsellers) and improve user experience.

  • To run promotions and apply coupons (e.g., FESTIVE10), with your consent where required.

  • To ensure security, prevent fraud/abuse, and enforce our Terms and Conditions.

  • To comply with legal obligations, taxation, and record-keeping under Indian laws.

5) Cookies and Similar Technologies

  • We use essential cookies for login, cart, and checkout.

  • Performance/analytics cookies help us understand site usage and improve features.

  • Marketing cookies/pixels support remarketing and ad measurement.

  • You can control cookies in your browser settings; blocking essential cookies may impact site functionality.

6) Payment Processing via Cashfree

  • Online payments are processed by Cashfree using PCI‑DSS compliant systems and SSL/TLS encryption.

  • We receive limited payment metadata (e.g., masked card, UPI VPA, payment status, authorization IDs) to confirm and fulfill your order.

  • Refunds are routed through the same rails wherever possible.

  • For debited-but-pending cases, reconciliation timelines depend on the bank/network.

7) Sharing Your Data

We share only what’s necessary to deliver the service:

  • Payment Gateway and Banks: to process payments and refunds.

  • Logistics/Courier Partners: to deliver orders and manage returns.

  • Customer Support Tools: to respond to queries.

  • Analytics/Marketing Partners: only if enabled and subject to your preferences/consent.

  • IT/Hosting Providers and Security Services: for secure website operations.

  • Government/Regulators and Law Enforcement: when required by law or to protect our rights.

  • Business Transfers: in case of merger, acquisition, or reorganization, data may be transferred with appropriate safeguards.

We do not sell your personal data.

8) International Transfers

Our service providers may store or process data outside India. We implement reasonable safeguards and contract terms to protect your information consistent with this Policy.

9) Data Retention

  • Order and invoicing records: retained per statutory requirements and tax laws.

  • Account data: retained while your account remains active and for a reasonable period thereafter for compliance, dispute resolution, and fraud prevention.

  • Cookies/analytics identifiers: retained per product defaults or until cleared by you.
    When data is no longer necessary, we securely delete or anonymize it.

10) Your Rights

Subject to applicable law, you may:

  • Access the personal data we hold about you.

  • Correct/update inaccurate or incomplete data.

  • Request deletion of data no longer needed for lawful purposes.

  • Object to or restrict certain processing (e.g., direct marketing).

  • Withdraw consent where processing is based on consent (does not affect prior lawful processing).

  • Opt out of marketing emails/SMS using unsubscribe links or by contacting us.

Requests can be made at support@shrisaiboutique.com. We may verify your identity before acting on requests.

11) Security Measures

  • SSL/TLS encryption at checkout and admin interfaces.

  • PCI‑DSS compliant payment flows via Cashfree; we do not store sensitive authentication data.

  • Access controls, logging, and least‑privilege principles for staff and systems.
    No method of transmission or storage is completely secure; we maintain reasonable administrative, technical, and physical safeguards.

12) Children’s Privacy

Our site is intended for adults. We do not knowingly collect personal data from children under 18. If you believe a minor has provided data, contact us to delete it.

13) Marketing Communications

  • We send transactional communications (order confirmations, shipping updates) as part of service delivery.

  • Promotional emails/SMS/WhatsApp are sent based on your preferences/consent. You can unsubscribe anytime via the link in the message or by contacting support.

14) Reviews and User-Generated Content

Content you post (reviews, ratings, photos) may be publicly visible on the site. Do not share sensitive personal information in public posts. By posting, you grant us a license to use this content for display and marketing, subject to our Terms.

15) Third-Party Links

Our site may contain links to third-party websites or services. Their privacy practices are governed by their own policies. We are not responsible for third-party content or practices.

16) Grievance Redressal and Contact

17) Changes to This Policy

We may update this Privacy Policy from time to time. Changes are effective upon posting on this page with the “Effective Date” updated. Continued use of the website constitutes acceptance of the updated Policy.

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